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    <loc>https://www.fivefoottwomarketing.com/blog</loc>
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    <lastmod>2026-02-05</lastmod>
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      <image:title>The Short Of It</image:title>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2023/6/5/top-3-mistakes-startups-make</loc>
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    <lastmod>2026-02-05</lastmod>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2023/6/5/choosing-a-brand-archetype</loc>
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    <lastmod>2026-02-04</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/0c858010-b8a0-44ad-90c2-13f16355e730/2.03-1280x720-Socialistics-ABG-136296.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/635e4e41-551b-4d0d-acb1-58662a9f4f3b/1.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Innocent</image:title>
      <image:caption>Simple, pure, optimistic, and honest Represents simplicity, purity, trust and optimism. They value honesty and transparency, and their messaging is often direct and straightforward. Their goal is to experience paradise. EXAMPLE BRANDS: Coca-Cola, Dove, Aveeno, The Honest Company BRAND VOICE: Honest, Optimistic, Simplified</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/be81ab40-750f-4dbc-b295-ec59ef780ca8/2.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Explorer</image:title>
      <image:caption>Adventurous, independent, and seeks new experiences Represents adventure and independence. They value new experiences and discovery, and their messaging is often focused on pushing boundaries and exploring the unknown. EXAMPLE BRANDS: The North Face, Jeep BRAND VOICE: Guiding, Fearless, Daring</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/cae73ee3-c44c-4821-8b06-09a0b2bac564/4.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Sage</image:title>
      <image:caption>Wise, knowledgeable, and analytical. Represents wisdom and knowledge. They value analysis and critical thinking, and their messaging is often thoughtful and insightful. EXAMPLE BRANDS: Google, The Economist, BBC BRAND VOICE: Knowledgeable, trustworthy, assured</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/6be1076d-ef9b-4fc3-86ff-c1c20c63337a/5.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Hero</image:title>
      <image:caption>Courageous, determined, and inspiring Represents courage and determination. They value strength and perseverance, and their messaging is often focused on overcoming challenges and achieving success. They never quit. EXAMPLE BRANDS: Nike, FedEx, Adidas, Gatorade BRAND VOICE: Honest, Brave, Grit</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/9cde7ea8-d81c-4ed0-978e-a7ee7b6fdee2/6.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Rebel</image:title>
      <image:caption>Bad-ass, unconventional, and challenges authority Represents rebellion and nonconformity. They value freedom and individuality, and their messaging is often provocative and challenging. EXAMPLE BRANDS: Harley Davidson, Vice, Vans, Virgin BRAND VOICE: Rebellious, Risk-taking, Disruptive</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/e0140fee-486f-4b2e-a1a0-e375474d9569/7.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Magician</image:title>
      <image:caption>Visionary, transformative, and spiritual Represents transformation and spirituality. They value vision and imagination, and their messaging is often focused on the power of the mind and the ability to create change. EXAMPLE BRANDS: Disney, Dyson, Tesla BRAND VOICE: Mystical, Informed, Encouraging</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/ce92c153-312a-4a32-8024-650fe0645002/8.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Everyperson</image:title>
      <image:caption>Genuine, honest, and trustworthy Represents genuineness and authenticity. They value honesty and simplicity, and their messaging is often relatable and down-to-earth. EXAMPLE BRANDS: Ikea, Target, McDonalds BRAND VOICE: Authentic, Friendly, Simple</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/34cce963-d8b7-4cde-9b23-aaa7e5def263/9.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Lover</image:title>
      <image:caption>Passionate, romantic, and sensual Represents passion and sensuality. They value emotional connection and intimacy, and their messaging is often romantic and seductive. EXAMPLE BRANDS: Victoria’s Secret, Chanel, Baileys BRAND VOICE: Sensual, Intimate, Soothing</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/ec828f93-9d64-4295-9749-3da99abeac09/10.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Jester</image:title>
      <image:caption>Playful, humorous, and irreverent Represents playfulness and humor. They value fun and lightheartedness, and their messaging is often entertaining and irreverent. EXAMPLE BRANDS: Dollar Shave Club, Skittles, Old Spice BRAND VOICE: Playful, Fun, Happy</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/e9782c26-7fd8-41c2-82c2-5ae35b4ae39f/11.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Creator</image:title>
      <image:caption>Imaginative, innovative, and artistic Represents imagination and innovation. They value creativity and self-expression, and their messaging is often focused on the power of ideas and the ability to bring them to life. EXAMPLE BRANDS: Apple, Lego, Adobe BRAND VOICE: Inspirational, authentic, provocative</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/472ee5dd-e078-44a5-bf29-366a7fd33e7b/12.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Ruler</image:title>
      <image:caption>Powerful, influential, and confident Represents power and authority. They value control and influence, and their messaging is often focused on leadership and dominance. EXAMPLE BRANDS: Rolex, Mercedes Benz, American Express BRAND VOICE: Commanding, Articulate, Respected</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/ac6888b4-edb6-40e9-9f06-8a591182c47e/3.png</image:loc>
      <image:title>The Short Of It - What is your Brand Personality? Choosing a Brand Archetype - The Caregiver</image:title>
      <image:caption>Compassionate, nurturing, and helpful Represents compassion and support. They value empathy and nurturing, and their messaging is often focused on helping others and making a difference. EXAMPLE BRANDS: UNICEF, Johnson &amp; Johnson, Habitat for Humanity, Toms BRAND VOICE: Caring, Reassuring, Positive</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/sustainable-growth-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/mvp-building</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/marketing-funnels-101</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/top-4-challenges</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2022/7/12/conversion-rate</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2021/11/15/design-mistakes-and-how-to-avoid-them</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/e6ddc8f5-1822-47a9-b2ce-96446fcafbb8/colors.png</image:loc>
      <image:title>The Short Of It - Design Mistakes and How to Avoid Them - Make it stand out</image:title>
      <image:caption>https://www.usertesting.com/blog/color-ux-conversion-rates</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/c8cfd8d3-c78f-4bc4-a667-cd42e89eebe5/color-formats.png</image:loc>
      <image:title>The Short Of It - Design Mistakes and How to Avoid Them - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/560ef38a-4526-4208-b0c8-25f7607f7106/textbox.png</image:loc>
      <image:title>The Short Of It - Design Mistakes and How to Avoid Them - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1587386408376-I5WK83CUOQVTYP3D73UQ/JB-cropped.png</image:loc>
      <image:title>The Short Of It - Design Mistakes and How to Avoid Them - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2021/10/13/marketing-budgets-for-startups</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1634138242615-0ICDDTHNQAM2VMH5IG5V/Screen+Shot+2021-10-13+at+11.10.49+AM.png</image:loc>
      <image:title>The Short Of It - Marketing Budgets for Startups - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1634138793969-Z6XSENGCHZQ3LF2BS75M/Screen+Shot+2021-10-13+at+11.11.13+AM.png</image:loc>
      <image:title>The Short Of It - Marketing Budgets for Startups - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1634216267478-W1RME41T7482I82OFOJR/Screen+Shot+2021-10-14+at+8.57.22+AM.png</image:loc>
      <image:title>The Short Of It - Marketing Budgets for Startups - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2021/6/20/7-steps-to-successful-demand-generation-for-startups</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1624225974876-SQNOW5KP1M0IY5M8OT4A/Screen+Shot+2021-06-17+at+1.16.01+PM.png</image:loc>
      <image:title>The Short Of It - 7 Steps to Successful Demand Generation for Startups - Make it stand out</image:title>
      <image:caption>Google data studio example dashboard</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1624226158359-IEF8Y0C0MSGWSI67KSKS/Screen+Shot+2021-06-20+at+5.55.36+PM.png</image:loc>
      <image:title>The Short Of It - 7 Steps to Successful Demand Generation for Startups - Make it stand out</image:title>
      <image:caption>Goal example</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1624226676797-W4DI0AN2FEIUK43II5SH/funnel.png</image:loc>
      <image:title>The Short Of It - 7 Steps to Successful Demand Generation for Startups - Make it stand out</image:title>
      <image:caption>Funnel</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2021/3/2/pr-for-startups-the-myths-and-what-you-need-to-know</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2021/2/4/4-startup-marketing-mistakes-to-avoid</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2020/11/27/jump-start-your-marketing-in-2021</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1606495078125-XAK17YSXRH5EQWNCU7CJ/Marketing+Conversion+Goals+Chart</image:loc>
      <image:title>The Short Of It - How to Jump Start Your Marketing in 2021</image:title>
      <image:caption>Sample marketing conversion funnel from fivefoottwo marketing.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2020/7/20/marketing-hacks-for-startups-content-calendar-simplified</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1595249664217-26QV8IIX5LIGHANFURJG/Screen%2BShot%2B2020-07-20%2Bat%2B8.53.17%2BAM.jpg</image:loc>
      <image:title>The Short Of It - Marketing Hacks for Startups: Content Calendar (Simplified!)</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/marketing-hacks-for-startups-social-growth-without-a-budget</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2020/4/21/a-startups-quick-guide-to-hiring-marketing</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/7-biggest-mistakes-startups-make-when-building-a-website</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2020/1/30/to-brand-or-not-to-brand-solving-the-startup-dilemma</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1580396434539-YB1YOTCB7WUCVX6Y6YOX/Screen+Shot+2020-01-30+at+9.44.02+AM.png</image:loc>
      <image:title>The Short Of It - To Brand or Not to Brand: Solving the Startup Dilemma - brand house</image:title>
      <image:caption>Your brand house is the basis for how you communicate your brand message. Start here by creating pillars/values, a vision and mission.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1580396605431-3MV8SRJ84Q3AONE726U1/Screen+Shot+2020-01-30+at+9.44.15+AM.png</image:loc>
      <image:title>The Short Of It - To Brand or Not to Brand: Solving the Startup Dilemma</image:title>
      <image:caption>Establish your positioning architecture as structured here.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1580396657286-67ZWMAZ9K63A5SJZK7PD/Screen+Shot+2020-01-30+at+9.44.33+AM.png</image:loc>
      <image:title>The Short Of It - To Brand or Not to Brand: Solving the Startup Dilemma</image:title>
      <image:caption>Finally, when your brand house and positioning architecture are complete, you (or a skilled copywriter) should complete your messaging hierarchy.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2019/6/27/content-marketing-a-guide-for-startups</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2019/3/4/crm-how-to-get-started-managing-your-customer-database</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-01-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1551732899019-1DTYYJF1ZUKZPP7KNVD4/edited.jpg</image:loc>
      <image:title>The Short Of It - Stress-free CRM Setup - MAKE YOUR FIELDS REQUIRED!</image:title>
      <image:caption>otherwise, what’s the point?</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/1551730059359-IW7FOOL76XU2Y8K3V0R0/image+%281%29.png</image:loc>
      <image:title>The Short Of It - Stress-free CRM Setup</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/2018/10/29/3-things-every-startup-should-know-about-marketing</loc>
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    <lastmod>2025-01-17</lastmod>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/marketing+strategy</loc>
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  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/series+a</loc>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/series+b</loc>
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  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/content+marketing</loc>
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  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/startups</loc>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/blog/tag/guide</loc>
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  </url>
  <url>
    <loc>https://www.fivefoottwomarketing.com/contractors</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2020-04-20</lastmod>
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  <url>
    <loc>https://www.fivefoottwomarketing.com/contractors/2020/4/20/jessica-kulick</loc>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/634e4e8c-fe73-4e04-af11-9ee6d1eb992e/3.png</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/819b486e-bc1f-4315-8869-633b543949fe/5.png</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/e61a24d0-4914-4739-a94f-a013bccd8e40/_F7A9440.jpg</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Co-founders Laura Maiurano and Melissa Wallace</image:caption>
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    <image:image>
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      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5b1890c731d4dfed600bbf0f/401042b6-44f8-4ce4-bcb9-cd79caf8dbae/4.png</image:loc>
      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Services - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Team - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>2022 Marketing Strategy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Fierce Founders (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Fierce Founders (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:caption>Making the entrepreneur community better one female founder at a time.</image:caption>
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      <image:title>Fierce Founders (Copy) - A supportive community designed for female founders.</image:title>
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      <image:title>Fierce Founders (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Fierce Founders (Copy) - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Events - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Events - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Events - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Brand Virtual Session Worksheet - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Brand Virtual Session Worksheet - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Five Foot Boost</image:title>
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      <image:title>Five Foot Boost - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Five Foot Boost - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Five Foot Boost - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Five Foot Boost - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>An optimized and well planned digital marketing program fuels your brand. Our team works to build your presence across both web and email to stay in front of clients and prospects. • Websites - responsive websites, web applications, eCommerce development, custom integrations • Email Marketing Strategy - planning and execution for product, promotional, newsletter and nurture programs</image:caption>
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      <image:caption>Our paid media team works to create a plan that provides the baseline needs for a startup marketing plan while incorporating and testing innovative approaches to ad design/copy, and unique tactics. • Search and display • Paid social advertising • Podcast • Direct mail, out-of-home, television advertising • Guerrilla and grassroots marketing</image:caption>
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      <image:caption>Whether in-person or virtual, events are a key component to early stage growth of most startups. We work to determine what is best for your budget and timeline and execute with precision. • Webinars • Events from small and intimate to conferences</image:caption>
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      <image:title>Services</image:title>
      <image:caption>Our goal is to establish a perfect base for your first marketing hire and then transition to that individual. At six months, we will evaluate if you are ready and if so we will manage the overall process to recruit, hire and train - giving you one less (BIG) thing to worry about.</image:caption>
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